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  • Building Brands in The Indian Market

Contents Include: Section A: Building Brand Strategies in the indian market/Section b: Brand Extension Strategies in the Indian Market/Section C: Role of customer relationship management in Building Brands in the indian market/Section D: Role of Communication in Building Brands in the indian market.

Book Description
Author Tapan K Panda, IIM, Indore
Book Size 61/4x91/2 PB
Pages 482
Year Jan 12 200
ISBN
ISBN 978-81-7446-391-7

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Building Brands in The Indian Market

  • Publisher: Excel books
  • Product Code: Building Brands in The Indian Market
  • Availability: 20
  • INR 810.00
  • INR 650.00

  • Excluding Tax: INR 650.00

Tags: Building Brands in The Indian Market