• Innovation and Adaptability: Twin Engines of Sustained Growth

The modern world is characterized by increasing complexity, uncertainty and change. Organizations are faced with increasing pressures to perform and compete at a global scale. Today, the growth of an organisation depends not only on its products or services but also on what it knows and how it innovates. The survival of modern businesses depends on their capacity to innovate. To accommodate new customer expectations, market conditions, or competitive challenges, adaptable processes are required to support an agile business model. Innovativeness is a function of adaptability and adaptability is a function of technology, market and organization. Contributing to the development of new technologies, understanding the subtle changes taking place in the market and aligning the organizational structure and strategies to these changes will ensure that the organizations remain competitive forever and grow. Talented work force is an organization's greatest asset. Companies can take a number of different steps to ensure they are being as adaptive as they need to be to grow successfully. There is a need to learn how to build organizations that are as dynamic as change itself to mobilize the imagination of every employee. This book is a compilation of the research papers contributed by a team of academicians and researchers. It has fifty seven chapters classified into five parts: Finance, Marketing, Human Resource Management, Information Technology Applications and General Management. The research papers, included in this book, throw sufficient light on the interplay of innovation and adaptability on the most desired organizational objective - 'sustained growth'.

Book Description
Author Bhakar S S / Pandey V K
Book Size 7.2 x 9.5 inches
Pages 692

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Innovation and Adaptability: Twin Engines of Sustained Growth

  • Publisher: Excel books
  • Product Code: 978-81-7446-833-8
  • Availability: 22
  • INR 1,250.00
  • INR 1,000.00

  • Excluding Tax: INR 1,000.00